Outline programme for the day:
9.30 Registration and coffee
10.00 Welcome – Madeline Hutchins, Chair, CreativePeop!e
10.05 Networking activity
10.15 Keynote addresses: Network Navigators – Ruth Churchill Dower, Director of Earlyarts followed by Artists Alliance Tertiary Programme – Branwen Lorigan, arts educator
11.00 Coffee
11.30 Workshops Round 1:
- Discussion: Keynote speaker Ruth Churchill Dower in conversation
- Case studies: Perspectives on leadership development and coaching with Anouk Perinpanayagam, Anita Srivastava and Annabel Busher
- Discussion: Cpd, the recession and innovation with Annie Warburton, freelance consultant
- Skills development: Using Web 2.0 tools for training – a practical workshop with Sinead MacManus
12.30 Lunch
1.45 The Big Picture – your questions answered on context, agendas needing attention, and new priorities. Panel includes:
- Helena Joyce, Creative Economy Officer, Arts Council England, South East
- Andy Lloyd, Chair of the Creative Industries Task Group, AGCAS
- Diane Morgan, Project Manager, Cultural Leadership Programme
- Jo Verrent, Director, ADAinc
- Robert West, Education and Curriculum Manager, National Skills Academy for Creative & Cultural Skills
- Chair: Annie Warburton, freelance consultant.
(plus other spaces available for fringe meetings)
2.45 Tea
3.15 Workshops Round 2:
- Briefing: An overview of current practice in graduate careers advice given by Andy Lloyd, Chair of the Creative Industries Task Group of AGCAS
- Case studies: Growing talent – Supporting new entrants to the creative and cultural sector with Ellen O’Hara, Head of Business Development, Cockpit Arts and Gideon Seymour, Director, Fabric. Chair: Branwen Lorigan, arts educator
- Skills development: A taster workshop in Innovation Leadership run by Michelle Malott, presented by CIDA International
- Case studies: Using Web 2.0 technology for cpd with Russell Martin, Senior Programme Co-ordinator, Artquest and Amanda Saunders, Editor On-line Digital Services Unit, Creative & Cultural Skills
4.15 Closing words and informal networking with drinks in foyer space
5.0 Finish
Detailed Programme:
CreativeAmbition 3
CreativePeop!e’s third annual event for cpd providers in the creative and cultural industries
Tuesday 23 June 2009, Birmingham Hippodrome, 9.30am – 5pm
PROGRAMME
9.30 Registration and coffee
10.00 Welcome – Madeline Hutchins, Chair, CreativePeop!e
10.05 Networking activity
10.15 Keynote addresses:
Network Navigators – Ruth Churchill Dower, Director of Earlyarts
Increasingly we are seeing more and more time shamelessly dedicated to networking at conferences and seminars. Some events even go so far as to re-position the ‘network’ aspect at the heart of all effective learning and communication (see: the UnConference). Others encourage the growth of networks as clubs which enhance belonging and identity as much as sharing knowledge that changes practice. So what is it about networks that make them so much more important, challenging, vibrant and meaningful to our working (and / or personal) lives?
Ruth Churchill Dower is the Director of Earlyarts, a professional development network for the arts, cultural and early years sectors. Ruth will share some of the thinking, strategies and architecture that lies behind the building of a successful network, including the following areas:
· Principles of networked learning communities.
· Values to both everyday practice and longer term development.
· Motivators and Characteristics of successful networks.
· Building the right Architecture, balancing physical and virtual networking needs.
· Knowledge Sharing or Content Management – what’s the difference?
· The key tenets of Connectivity and Collaboration – good use of social media.
· Network branding that respects difference, preserves local identities and enhances trust.
· Empowerment, Ownership, Personalisation and Sustainability – making it work for the many and not just the webmaster.
· Scalability and Futureproofing – is the sector ready for what’s around the corner?
Website links:
www.earlyarts.co.uk – network for professionals working creatively with young children and families.
http://tshirtsandsuits.ning.com/ – network for creative entrepreneurs and all creative industries people to share connections and business ideas
The Artists Alliance Tertiary Programme – Branwen Lorigan, arts educator
Artists Alliance is a membership-based organisation established in 1991 as a not-for-profit incorporated society to represent and advance the professional interests of the visual artists of Aotearoa/New Zealand.
“Those working within the tertiary sector acknowledge that for most students there’s a disconnect between art making within the scaffolding of an institution and art making in a wider cultural context. There is a baffling, enigmatic and often intimidating bridge that one must cross for their work to exist independently within dealer and/or public realms.”
The Artists Alliance Tertiary Programme was established to help bridge that disconnect for tertiary undergraduate and graduate visual art and design students in New Zealand. Branwen will talk about
- Why and how the programme came about.
- The strategies used to establish partnerships with the visual art and design faculties of New Zealand’s universities and the individual graduate and undergraduate students outline.
- The programme’s development and current operation
- Learning points and successes since its establishment in 2007.
11.00 Coffee
11.30 Workshops Round 1:
1) Discussion: Keynote speaker Ruth Churchill Dower in conversation
An opportunity for deeper discussion on any of the issues arising from Ruth’s keynote that particularly resonate with you. Possible topics for discussion might include:
· Social enterprise v traditional funding routes as a business model for networks.
· Offline (real) social and physical networks v online (virtual) networks – the pros and cons.
· Brokering partnerships that stick - finding the glue that holds you together.
· Web 2.0 – which bit works for you and how to benefit without becoming addicted.
· Financing professional development as an investment in, rather than a cost to, your organisation.
2) Case studies: Perspectives on leadership development and coaching
Shaping the grain – Anouk Perinpanayagam and Anita Srivastava
Anouk Perinpanayagam and Anita Srivastava are both Directors of New Dimensions, alongside being freelance arts practitioners. Both have been/are part of Cultural Leadership Programmes: Sync 20 and Escalator respectively. Neither initially had ambitions to work in the arts field, not being considered an obvious career path. By happy accident, however, both have found themselves passionately committed to providing high quality support to the sector through consultancy and development initiatives. Key lessons learned include:
· Trusting intuition
· Having the confidence to take risks
· Appreciating the national arts funding system (taking advantage as appropriate, effectively exiting when it is time to move on)
Website links:
http://www.culturalleadership.org.uk/
http://www.managementcentre.co.uk/
From Step Up to Encore! Unlocking potential through coaching – Annabel Busher, Events & Services Manager, Arts Marketing Association (AMA)
The Arts Marketing Association (AMA) is the professional development body for people working in arts marketing and audience development in the UK, with experience of launching two coaching schemes. Step Up, launched in 2003, focused on Black and Asian arts professionals and enabled the AMA to prove that coaching can help people unlock their potential and progress their career. Encore was launched this year for the AMA’s senior members.
This session tells the story of both schemes and is aimed at those who are running or interested in launching a coaching scheme.
You will learn:
· How coaching can be applied as a model for successfully building potential and developing leadership within your sector.
· Insights into how to put effective evaluation techniques in place to demonstrate demand and measure success.
Website links:
www.a-m-a.co.uk
http://www.a-m-a.org.uk/encore.asp
3) Facilitated Discussion: Learning through Crisis: CPD, Innovation and Responding to the Recession – Annie Warburton, consultant and researcher
The economic downturn challenges artists, creative businesses and policy makers to re-imagine their ways of working. For many, the creative sector offers the potential for a new economic model – innovative, collaborative, and highly networked – that extends beyond monetary value. What skills does the sector need to meet the challenges of the recession and create the conditions in which new models can evolve?
Annie Warburton leads a discussion on how CPD can enable organisations and individuals to be responsive, resilient and innovative in complex and uncertain times.
Website links:
www.nesta.org.uk/attacking-the-recession/
www.creative-choices.co.uk/server.php?show=nav.417
4) Skills development: Using Web 2.0 tools for training – a practical workshop with Sinead Mac Manus, freelance creative business consultant and trainer
The availability of Web 2.0 tools and social media offers huge potential for delivering CPD and training online. Using real-life examples and case studies, Sinead will outline a step-by-step approach to getting started in this exciting new area. Specifically using the examples of two of her new online training projects, Sinead will ‘unpack’ the technology and tools, going behind the interface to show how easy it can be, as a non-techie person, to start building online training and CPD.
Website links:
http://creativebusinesscafe.com
http://startatheatrecompany.com
12.30 Lunch
1.45 The Big Picture – your questions answered on context, agendas needing attention, and new priorities
Panel includes Helena Joyce, Creative Economy Officer, Arts Council England, South East; Andy Lloyd, Chair of the Creative Industries Task Group, AGCAS – the professional association for higher education careers practitioners; Diane Morgan, Project Manager, Cultural Leadership Programme; Jo Verrent, Director, ADAinc; and Robert West, Education and Curriculum Manager, National Skills Academy for Creative & Cultural Skills. Chair: Annie Warburton, consultant and researcher.
(plus other spaces available for fringe meetings)
2.45 Tea
3.15 Workshops Round 2:
1) Briefing: Supporting the graduate transition into the Creative Industries – Andy Lloyd, Careers Consultant, Birmingham Institute of Art & Design and Chair of the Creative Industries Task Group of AGCAS, the professional association for higher education careers practitioners, and Jan Cole, Careers Consultant, University of the Creative Arts
A presentation on the services provided by AGCAS on a national scale to UK universities and on the work of the Creative Industries Task Group. There will then be an opportunity for further discussion about issues relating to graduates entering the Creative Industries.
Website links:
www.prospects.ac.uk
www.agcas.ac.uk
www.guidance-research.org/future-trends/arts
2) Case studies: Growing talent – Supporting new entrants to the creative and cultural sector
The benefits and challenges of business incubation for craft businesses – Ellen O’Hara, Head of Business Development, Cockpit Arts
This session will be of particular interest to those interested in delivering business and professional development in a workspace environment and will include:
- An introduction to Cockpit Arts approach to business incubation, our process and rationale.
- The benefits and challenges of this approach for designer-makers and craft-based businesses.
- Virtual incubation.
- The impact on incubatees – case studies and headlines from our latest performance measurement research.
The learning will also be relevant to anyone working with designer-makers or those offering development support with a focus on growth.
Website links:
www.cockpitarts.com (main website)
www.cockpitarts.com/makerdifference (microsite for current campaign)
Creative Pathways – supporting the transition from student to practitioner – Gideon Seymour, Director, Fabric
Fabric, Bradford’s arts development organisation, run a programme of seminars designed to help HE students in the arts and creative sector manage the transition from student to practitioner. This three year project, funded by the West Yorkshire Lifelong Learning Network (WYLLN), aims to improve the employability of creative graduates by exposing them to practitioners who have been on the same journey and lived to tell the tale.
Website links:
www.creativebradford.co.uk
Chair: Branwen Lorigan, arts educator
3) Skills development: CIDA International presents Innovation Leadership – a practical workshop with Michelle Malott, experienced Innovation Coach
At the end of this skills workshop, participants will be able to:
· Clearly explain the meaning and significance of innovation as applied to business.
· Communicate the role and value of the Innovation Coach.
· Understand the overall ROI (Return on Innovation) for a business.
· Identify the 5 disciplines of innovation.
· Utilise the 6 phases of an innovation process.
Website links:
http://www.cida.org/
http://www.enterprisedevelop.com/
http://www.think-differently.org/2007/08/google-on-innovation.html
http://www.theworkfoundation.com/
4) Case studies: Using Web 2.0 technology for CPD
Artists are doing it for themselves: how to encourage and support a shift from organisational to peer to peer reliance – Nick Kaplony, Programme co-ordinator, Artquest
An overview of Artquest’s experiences of developing international web 2.0 projects for UK visual arts and crafts practitioners such as the studio exchange and networking service Artelier and the online information and advice service for UK artists seeking opportunities in France, Artroute.
Nick will talk about organisational learning points, resourcing, managing user expectations, methodologies to encourage artists to work together and looking towards Web 3.0.
Website links:
http://www.artquest.org.uk/
http://www.artquest-artelier.com/
http://www.artquest.org.uk/artroute.htm
Creative Choices: Essential kit for your career – Amanda Saunders, Online Editor, Digital Services Unit, Creative & Cultural Skills
A walk around www.creative-choices.co.uk, an online portal committed to supporting those getting into, or moving on in, the creative and cultural industries and helping them reach their full potential. This will include a demonstration of our free e-learning modules and toolkits and a look at our new social networking site for creatives “The Creative Network” which includes a Mentor exchange. There will then be an opportunity for discussion of how and when creatives are interacting with the web in order to develop their skills and careers, including looking at the barriers, and incentives, to doing so. Attendees will be invited to tell us what additional support they need from us to help them grow their careers.
Website links:
http://www.creative-choices.co.uk/
Facebook: http://www.facebook.com/group.php?gid=21859411807
http://www.ccskills.org.uk/
4.15 Closing words and informal networking with drinks in foyer space
5.0 Finish
Contributor Biographies
Keynote addresses
Ruth Churchill Dower, Director, Isaacs UK Ltd and Earlyarts
Ruth Churchill Dower is the Director of Isaacs UK (www.isaacsuk.co.uk), a cultural learning consultancy working across the arts, cultural and early educational communities, and Earlyarts (www.earlyarts.co.uk), the largest professional development network for people working creatively with children and families in the arts, cultural, early years, family, health and social care sectors. Ruth has worked on developing arts, cultural, early education and learning strategies in both policy and practice, with clients such as Futurelab; Arts Council England; CAPE UK; Department of Culture, Media and Sport; National Museums Liverpool; various Children’s Centres; Museums, Libraries and Archives Council; and Creative Partnerships. She has published a range of papers, articles and guides in the areas of creative practice in early years, online learning and knowledge management.
Branwen Lorigan, arts educator
Branwen has worked in art education in New Zealand and England for the past 20 years.Her motivation and enthusiasm for art education comes from her belief that all young people should have access to creative practitioners and the opportunity to participate in creative learning experiences. Her professional and personal experience has shown her that when young people are given the opportunity to engage in creative learning experiences in partnership with creative practitioners and the extended school community, as co learners, it can have a profound positive impact on the way they connect and build future professional and personal relationships within their local communities and with society at large. Branwen has worked in a variety of art education roles, ranging from: teacher, gallery educator, education programmes manager for an independent national arts organisation, professional development provider, mentor, coordinator of a national artist in schools programme for the ministry of education and writer, within various settings and at local, regional and national levels. She currently runs Pecha Kucha Night in Brighton (www.pecha-kucha.org/cities/brighton) which brings together creative practitioners from all disciplines and levels who seek to inspire and share their skills, knowledge and experiences.
Contributors
Annabel Busher, Events & Services Manager, Arts Marketing Association (AMA)
Annabel started her career as a stage manager, where she worked at the Royal Opera House for eight years before crossing the divide from back-stage to office by completing an MA in Arts Management. After managing a wind ensemble Annabel joined the AMA in May 2003. Currently in post as the Events and Services Manager, her role is to manage the organisation’s current portfolio of CPD activities including the annual conference, day events, workshops, seminars, coaching and mentoring schemes. In addition, she has recently completed the Dynamics of Leadership Coaching Series course in Coaching skills for leadership, funded by the Cultural Leadership Programme, and become an accredited coach.
Jan Cole, Careers Consultant, University of the Creative Arts
Jan has many years’ experience of advising and lecturing to graduates moving into the Creative Industries.
Helena Joyce, Creative Economy Officer, Arts Council England, South East
After working within advertising and PR, Helena moved on to work at CIDA (the Cultural Industries Development Agency) in 2002 where she lead on communications and delivered a two year ERDF-funded business support project that included a one-to-one advice and guidance service, a training and mentoring programme, and the Creative Links Expo. In 2006 Helena became CIDA’s Head of Partnerships and Programme and took the overview on their wider portfolio of business support projects and strategic activities. In 2008 Helena moved from East London to Brighton and took on the role of Creative Economy Officer at Arts Council England, South East where she now works in partnership with the regional development agency, local authorities, other agencies and arts organisations to support the development of the creative economy across the region.
Nick Kaplony, Programme co-ordinator, Artquest and practising artist/curator
Nick graduated with a joint honours in visual arts from Camberwell College of Art. Having worked as assistant curator at the Arts Gallery London, Nick went on to join the Artquest team as Programme Co-ordinator in June 2007. Nick also works as Exhibitions and Education officer at the Pump House Gallery in Battersea Park and is a practising artist, freelance curator and member of the arts collective Slowfall projects.
Andy Lloyd, Careers Consultant, Birmingham Institute of Art & Design and Chair of the Creative Industries Task Group, AGCAS – the professional association for higher education careers practitioners. Andy Lloyd is a careers consultant with over 10 years experience of careers guidance delivered in schools, community & Higher Education.
He is currently working as careers consultant at Birmingham Institute of Art & Design delivering career management workshops & 1-1 guidance & coaching. He is also the current Chair of AGCAS Creative Industries Task Group.
Sinead Mac Manus, creative business consultant and trainer
Sinead is a freelance creative business consultant and trainer and has many years of experience working with and training creative entrepreneurs. Her specialist areas include research, funding and business planning to which she brings an inspiring creative perspective. Sinead has a developing interest in creative business and new technology and she is currently developing new business models around the idea of e-learning for creative entrepreneurs using web 2.0 tools and social media which led her to be chosen this year as one of the Courvoisier: Future 500 to watch.
Michelle Malott, CIDA Innovation Coach
Michelle Malott has devoted the last 14 years to studying and teaching others how to apply the principles and practices of creativity and innovation. Michelle utilizes her diverse background as a creative entrepreneur and facilitator of applied innovation to teach others how to develop the habits that increase productivity in all areas of life. She received her Masters degree from The School of the Art Institute of Chicago and has consistently excelled in every business venture.
Diane Morgan, Project Manager, Cultural Leadership Programme
Diane Morgan is currently the Project Manager for the Cultural Leadership Programme, where she is responsible for the Meeting the Challenge Development Programme, intensive learning and diversity initiatives, as well as leading on the communications strategy. This follows a sixth-month CLP ‘Peach Placement’ as Business Development Associate at Dance United. Diane has worked for Bernie Grant Arts Centre and Contact Theatre as Head of Creative Development and Head of Projects respectively. She was employed by Arts Council England, West Midlands, to devise and lead on the decibel regional programme. Diane has worked as a freelance video artist, consultant, creative collaborator, educator, theatre producer, club promoter, festival director and programmer.
Ellen O’Hara, Head of Business Development, Cockpit Arts
With overall responsibility for Cockpit Arts business and professional development services, Ellen joined the Cockpit team in 2006. Since then she has worked with over 300 designer-makers to grow their businesses, implemented a low interest loan scheme and designed Cockpit’s incubation processes. Ellen is an accredited business coach, holds a degree in Economics from the University of Birmingham and a postgraduate diploma in administrative management. She heads Cockpit Arts’ sector research projects and is a commentator on issues relating to designer-maker businesses. Ellen previously worked for The Prince’s Trust, Arts Council England and Andersens management consultancy.
Anouk Perinpanayagam, freelance arts consultant and Fellow Director, New Dimensions
Anouk Perinpanayagam has followed an autodidactic route starting with a physical theatre foundation in Oxford & London, extending to dance after moving to Birmingham. Her experience spans producing and managing having co-run a venue, running national & international theatre and dance organisations, initiating and delivering training programmes such as Creative Business Planning for Arts + Media and the Troubleshooter Scheme for the
Independent Theatre Council/Gulbenkian Foundation, alongside familiarity with the arts funding system (previously Performing Arts Officer: Dance & Theatre); selective board memberships. Her profile also includes bespoke projects e.g. instigating focused networks, ‘critical friend’, organisational development, mentoring, and evaluation.
Amanda Saunders, Online Editor, Digital Services Unit, Creative & Cultural Skills
Amanda’s background is in publishing (although she started out in law before realising that she needed a more creative job!) As publishing moved online, she became very excited about the web and its ability to reach and connect people to information, and to each other, quickly and effectively. She now works solely on web-based content and services – but is not a techy!
Anita Srivastava, freelance arts manager and Founder Director, New Dimensions
Anita Srivastava is an experienced and dynamic arts manager who works with an open and approachable style with the ability to carry concepts through from idea to reality. Anita is Founder Director of New Dimensions. With over 15 years’ experience in training and arts sector, she has a proven track record of successfully applying her skills within general management, project management, professional development, and training contexts. She has been a participant of Escalator Leadership Development Programme, a regional training strand supported by Arts Council England, East, for emerging and established leaders. Anita holds a Masters Degree in Management with specialism in Marketing.
Gideon Seymour, Director, Fabric
After a 15 year career as a senior manager in the NHS Gideon decided that a career change was due and in 2005 set up ‘Grey Sheep Productions’ to produce alternative cabaret/new variety shows. With a growing interest in the arts and recognising a need for his managerial skills Gideon joined Fabric in 2007 as Director. He has grown the organisation’s membership from 200 to more than 1200 in 2 years and its turnover from £70k in 2006/07 to more than £350k in 2008/09. Fabric now supports practitioners in improving their work and creates opportunities for their work to be seen.
Jo Verrent, Director, ADAinc
Jo is a trainer, consultant and project manger specialising in diversity in the creative and cultural sector. She loves change, challenge and creativity – and has recently joined the board of CreativePeople. Currently she is project managing Sync and Sync South East - leadership development programmes for the disability sector (www.syncleadership.co.uk and www.syncsoutheast.co.uk), working with eleven theatres to support them to create disability equality schemes (through the Federation for Scottish Theatres), conducting an online impact study for the Dance Agent for Change based at Scottish Dance Theatre (www.danceagent.co.uk) and still finds time to keep chickens!
Annie Warburton, consultant and researcher
Annie Warburton is an independent consultant specialising in arts and creative industries policy and practice. With a background in publishing, Annie spent five years at ArtsMatrix, the skills and enterprise agency for the creative
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